VML

Media Manager, Paid Social at VML (New York New York, United States)

VML· New York New York, United States· $45k–$100k·

Role details

Salary
$45k–$100k

Job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.comand follow along on  LinkedIn #WeAreVML.

Who We Are Looking For

The Media Manager, Paid Social is responsible for the strategic oversight and hands-on management of paid social media activations. You will help create strategy, build, launch, optimize, and report on paid social media campaigns for a large client in the travel industry.

What You'll Do

  • Support paid social strategy development by compiling client research, competitive data, and social platform information.
  • Manage tactical planning and buying for paid media across all major social platforms, including Meta, X (formerly Twitter), Pinterest, LinkedIn, and TikTok.
  • Analyze campaign data, pull regular reports, and provide actionable recommendations for performance optimization.
  • Translate complex data into clear, insightful reports for both client and internal stakeholders.
  • Stay current with new ideas, trends, and technologies within the social media landscape to innovate and educate.

Who You Are

  • A curious and analytical thinker, you dive deep into data to uncover insights that drive campaign strategy and continuous improvement.
  • A collaborative team player who enjoys a fast-paced environment and is willing to both share your expertise and learn from others.
  • A highly motivated and detail-oriented individual who thrives on meeting deadlines and exceeding expectations with bold, effective solutions.

What You'll Need

  • 1–3 years of experience in paid social media management; agency experience is preferred.
  • Required hands-on experience with the native ads managers for Meta, Tiktok, Pinterest, Reddit, and Linkedin
  • Excellent organizational, time management, and communication skills.
  • Relevant platform certifications are a plus.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefitsfor more details.

_ $45,000—$100,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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Why work at VML

  • Culture: Emphasizes “Human First” internally – belonging, continuous learning, and authentic personal branding. The Culture & Belonging team actively fosters understanding and empathy.
  • Career Development: Bespoke platforms for career mapping, feedback coaching, and skills building. Programs like Catalyst Academy (12-month global program) and Emerge US Internship (10-week) provide structured growth.
  • Work Environment: Hybrid and office-based roles; 150+ offices worldwide offer global mobility. The Detroit Experience Studio and All Win Program show community engagement.
  • Perks & Benefits: VML Foundation (employee-led giving), wellness resources, and a focus on mental and physical health.
  • Engineering Culture: For tech roles, exposure to large-scale digital transformation projects, WPP Open AI platform, and modern data/tech stacks.

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