VML

Strategy Director at VML (Auckland, New Zealand)

VML· Auckland, New Zealand·

Job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.comand follow along on  LinkedIn #WeAreVML.

Your role in a nutshell

As Strategy Director, you’ll lead strategy across client projects and pitches, turning research, culture and insights into clear thinking that inspires great work.

You’ll work closely with Creative and Client teams from brief through to execution, while playing a key role in new business and pitches.

This is a 6 or 12 month fixed-term contract and a unique opportunity to be the lead Strategist in our Auckland team, with the support of our wider Strategy team across New Zealand and Australia.

Key Responsibilities

  • Lead strategy across client projects and pitches.
  • Turn research, culture and trends into clear, meaningful insights.
  • Develop strategies and creative briefs that inspire great work.
  • Partner with Creative and Client teams to shape and challenge ideas.
  • Present confidently to clients and bring your thinking to life.
  • Play a key role in new business and pitches.
  • Lead workshops and ideation sessions.
  • Manage multiple projects and deadlines.
  • Bring fresh thinking and a strong understanding of the New Zealand market.

What you’ll bring

  • 6+ years’ experience in brand strategy, with agency experience desired.
  • Strong understanding of the New Zealand market and culture.
  • A track record of turning research and insights into strong strategic thinking.
  • Confidence presenting to clients and leading strategic projects.
  • Experience working closely with Creative teams.
  • Strong communication and writing skills.
  • Ability to manage multiple projects and deadlines.
  • Experience contributing to or leading new business pitches.
  • A curious, proactive and collaborative approach.

VML AUNZ HIGHLIGHTS

There are many things that make VML an awesome place to work, but we think there are a few worth mentioning:

  • Summer Days - 5 paid afternoons off each year during daylight savings time.
  • Birthday Leave - a paid day off to celebrate your Birthday each year.
  • Loyalty Leave - a paid day off each year to celebrate your work anniversary.
  • Employee Assistance Program access 24/7 support.
  • Mental Health Support.
  • LinkedIn Learning access for all employees.
  • Foundation Day - the anniversary of our establishment where every employee works together to give back to the community.
  • PerkSPACE - a dedicated platform for employee benefits that help you save, grow and generously make life easier.
  • Parental Leave Policies.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

Why work at VML

  • Culture: Emphasizes “Human First” internally – belonging, continuous learning, and authentic personal branding. The Culture & Belonging team actively fosters understanding and empathy.
  • Career Development: Bespoke platforms for career mapping, feedback coaching, and skills building. Programs like Catalyst Academy (12-month global program) and Emerge US Internship (10-week) provide structured growth.
  • Work Environment: Hybrid and office-based roles; 150+ offices worldwide offer global mobility. The Detroit Experience Studio and All Win Program show community engagement.
  • Perks & Benefits: VML Foundation (employee-led giving), wellness resources, and a focus on mental and physical health.
  • Engineering Culture: For tech roles, exposure to large-scale digital transformation projects, WPP Open AI platform, and modern data/tech stacks.

Application questions