Head of Customer Experience at Coins.ph (Taguig, Philippines)
Coins.ph· Taguig, Philippines·
Role details
Job description
Join the Pioneer Crypto Brand in the Philippines!
Coins is the most established crypto brand in The Philippines and has gained the trust of more than 18 million users. Through the easy-to-use mobile app, users can buy and sell a variety of different cryptocurrencies and access a wide range of financial services.
Coins is fully regulated by the Bangko Sentral ng Pilipinas (BSP) and is the first ever crypto-based company in Asia to hold both Virtual Currency and Electronic Money Issuer licenses from a central bank.
Key Responsibilities
- Sets the overall Customer Experience vision, strategy, and governance.
- Reports directly to the President.
- Provides strategic leadership and direction for the entire Customer Experience organization.
- Provides strategic direction, governance, and executive oversight to the Co-Head of Customer Experience, ensuring operational initiatives align with the organization's long-term business objectives.
- Spearheads enterprise-wide customer experience transformation, strategic organizational planning, and long-term expansion.
- Establishes the strategic priorities and annual roadmap for the Customer Experience organization.
- Establishes customer experience policies, governance frameworks, and executive-level standards.
- Owns customer experience strategy, organizational performance, and executive reporting.
- Partners with executive leadership to align customer experience initiatives with business objectives.
- Oversees strategic budgeting, resource planning, technology investments, and organizational scalability.
- Represents Customer Experience in executive leadership discussions and with external stakeholders, regulators, and strategic partners.
- Sponsors major customer initiatives, digital transformation, and customer journey optimization.
Qualifications
- Extensive experience of progressive leadership experience in Customer Experience, Customer Operations, Customer Success, or related functions, including executive oversight of large-scale customer organizations.
- Proven executive leadership experience managing senior leaders and driving cross-functional strategic initiatives.
- Must have fintech, crypto or financial services experience dealing with retail users.
- Proven Management and/or relationship management experience at a senior, strategic level role.
- Demonstrated success in leading customer organizations that consistently achieve strategic business objectives, customer experience metrics, and regulatory compliance.
- Experience leading AI-enabled customer experience transformation, automation, or digital customer engagement initiatives is highly preferred.
- Able to adapt and succeed in a changing environment.
- Proactive, and good ownership ability.
Why work at Coins.ph
- Culture & Flexibility: Flexible work arrangements (hybrid/remote options reported); work-from-equipment provided; a culture built on trust.
- Benefits: Comprehensive HMO for employees and dependents (dental, vision, mental health support); 15 vacation days, 15 sick days, birthday leave, quarterly mental health day; continuous learning and career development programs.
- Growth: Fast-growing startup with 200+ active openings; yearly headcount growth of 15.7%; roles span engineering, compliance, product, sales, and operations.
- Compensation: Competitive base plus performance-based rewards; salary data indicates operations roles around ₱336K/month and manager roles around ₱1.32M/month (though actual offers vary).
- Engineering culture: Emphasis on Web3 and blockchain; product teams work on compliance/risk platforms, trading UX, and backend infrastructure.