Hostinger

Lead of Product Marketing | Based in Lithuania at Hostinger (Vilnius, Lithuania)

Hostinger· Vilnius, Lithuania· €7k·

Role details

Salary
€7k
Work type
Hybrid
Employment
Full-Time
Skills
Product MarketingDigital MarketingGo-to-Market StrategyPerformance MarketingProduct PositioningMessagingROAS Analysis
Benefits

Learning Opportunities (Reforge, Coach Hub, TesoXchange) · Global Conferences And Libraries · Mentoring And Internal Mobility · Flexible Work Arrangements · Home Office Options · Health Insurance From Day 1 · Gym Memberships · Recharge Leave

Hostinger at a glance

Bootstrapped Lithuanian web host turned AI website platform for individuals and small businesses.

Hostinger provides web hosting, domain registration, business email, and an AI-powered website builder aimed at non-technical individuals and small businesses. It owns its data centers and CDN and builds its tools in-house, pairing low prices with LiteSpeed and NVMe performance. Its newer products, Kodee, Horizons, and Reach, use AI to let users build and manage a site or web app by describing what they want.

None (bootstrapped) raised · latest: Minority PE stake · ~31% · ConHostinger · 2021 · backed by ConHostinger (Jochen Berger, Thomas Strohe)

Summary

Lead the product marketing strategy and execution for AI Website Builder, VPS, and AI Automation Products. This role involves owning go-to-market strategy, driving business growth through performance marketing, and leading cross-functional initiatives to scale global acquisition.

Job description

Join the team building an AI-first company. Hostinger serves more than 5.5 million clients across 150 countries, but we're still excited about what we're creating next. AI is changing how we build products, support customers, work together, and solve problems. It helps us move faster, spend less time on repetitive work, and focus on bigger ideas. If you want your work to influence both what we build and how we build it, we'd like to meet you. Our culture: Guided by10 company principles

Your role at Hostinger

Join Hostinger's growing Product Marketing team as we hire multiple Leads to own product marketing for AI Website Builder, VPS, and AI Automation Products. As Lead of Product Marketing for your product, you'll lead the product marketing strategy and the execution of key initiatives, with a clear mission: scale your product by identifying new growth opportunities and unlocking global growth through diverse acquisition channels.Curious to learn more? Connect with your hiring managers: Skaistė Krikščiūnaitė, Head of VPS Marketing

Your day-to-day

  • Act as a CMO of your product. Own performance against the plan for your product: new billings, new users and other acquisition metrics, ROAS.
  • Develop and own the go-to-market strategy including positioning, messaging, and growth targets.
  • Monitor and translate emerging trends and test them to scale growth using real-time performance metrics.
  • Scope and prioritize marketing activities based on business needs, impact, and industry trends.
  • Partner with Product, Performance, and Organic teams: aligning roadmaps, co-owning launches, and accelerating adoption in priority markets.
  • Lead from the front with a hands-on, "can-do" attitude - setting the pace for the team and owning the outcome.

Your expertise and experience

  • 4+ years of experience in product marketing and digital marketing.
  • Proven track record of driving business growth through product and performance marketing.
  • Experience leading GTM strategy and execution.
  • Strong skills in product positioning and messaging.
  • Strong grasp of performance marketing metrics and how to move them.
  • Experience working in a fast-paced environment with cross-functional teams.
  • Experience in leading a team of highly skilled professionals.
  • High attention to detail, including precise and effective written and verbal communication.
  • Entrepreneurial mindset and can-do attitude.

Benefits you’ll love

🚀 360 Growth: We provide limitless learning opportunities: access to platforms like Reforge and CoachHub, global conferences, feedback culture, digital libraries, and industry-leading subscriptions. Advance your career with internal mobility, and grow with a team eager to share knowledge and support your success. 🎯 Freedom & responsibility: Work on your terms, whether from the comfort of home or anywhere in the world. With a home office budget, you can elevate your workspace. Enjoy the flexibility to manage your schedule while bringing your ideas to life in a fast-paced, dynamic environment. 💪 Wellness simplified: Your health comes first with company-provided sick days, 20 paid suspension days, Headspace subscriptions, and recharge leave. Participate in wellbeing-dedicated events and simply enjoy the balance of a lifestyle that prioritizes wellness. 🎉 Work hard - play hard: Celebrate your achievements with company events like Town Hall, Meet the Client initiatives, team-building experiences, and workations. Celebrate life’s big moments with milestone gifts for weddings, new parenthood, and graduations.

Compensation

Competitive salary starting from €6,000 gross/month, depending on your experience and skills.

We’re always looking for experienced talent to raise the bar. If you’re excited about the role but the listed salary range doesn’t align with your expectations, we still encourage you to apply - we’re open to adjusting compensation based on the impact and value you bring.

Get ready to take your personal and professional growth to new heights! Join Hostinger today and be part of our journey 🚀

Three. Two. Onboard

Why work at Hostinger

  • Flexible work model – fully remote, hybrid, or office‑based; freedom to choose location and working hours.
  • Wellness benefits – one month recharge leave, annual health checks, additional health insurance, company sick days, gym access, and sports initiatives.
  • Growth opportunities – training, workshops, global conferences, and learning platforms; “360° growth” culture.
  • Culture & events – Summer and Winter festivals, team‑building workations, “Meet the Client” days, milestone gifts (weddings, parenthood, graduations).
  • Sustainability focus – employees contribute to a genuine climate action mission (100% renewable energy, e‑waste recycling).
  • Perks – 10 company principles that guide decision‑making; strong emphasis on customer obsession and feedback loops.

Application questions