Marketing Lead at Doji (New York, NY)
Doji· New York, NY·
Role details
Work type
Onsite
Employment
Full-Time
Job description
THE OPPORTUNITY
We're reimagining fashion shopping with AI avatars. To do this we're developing cutting-edge diffusion models and designing novel, personalized interfaces.
We're a small team of creative builders in NYC with a rare combination of taste and deep AI expertise. Previously we've shipped consumer products to millions at Apple, DeepMind, Meta, and startups. Backed by the investors behind OpenAI, Cursor, and SKIMS, our company is positioned at the intersection of AI, technology, and culture.
THE ROLE
We're looking for a Marketing Lead to drive user growth and build community. This role is in-person from our office in NYC.
As Marketing Lead you will…
- Work directly with our founders and creative director to hit growth goals while maintaining a consistent brand voice
- Craft native engagement strategies across TikTok, Instagram, Twitter and nascent channels
- Conduct measured experiments to determine which content formats, hooks are most effective to drive growth
- Manage our social media presence and content strategy
- Amplify UGC and organic product-led growth to build community
You're a great fit if you…
- Are equal parts creative and analytical
- Can effectively acquire users with minimal marketing spend
- Are chronically online and speak both internet and fashion culture fluently
- Excel at cultivating and growing engaged communities
- Have experience conducting experiments with and managing content creators
- Have expertise growing social media accounts to massive scale
Bonus if you…
- Have experience marketing fashion brands or consumer tech products
- Have experience with influencer marketing
Why work at Doji
- Small, tight-knit team: Based in NYC with just 8 people, offering outsized impact and ownership.
- Backed by elite investors: Thrive Capital, Seven Seven Six – same backers as OpenAI and Cursor, indicating strong funding runway and network.
- Cutting-edge work: Daily involvement in advanced diffusion models, real-time avatar generation, and consumer AI.
- Culture of craft: “We go deep where others don’t – beyond surface. We lead with craft, curiosity and the courage to envision an entirely new paradigm.” (careers page)
- Open roles: Current openings include Founding iOS Engineer, Design Engineer, and Social Media Intern – all with referral bonuses ($10k for successful engineer hires).
- Perks: Not explicitly detailed, but startup environment typical of early-stage NYC tech companies; likely equity, flexible remote/hybrid, and direct collaboration with founders.