Product Data Analyst - Wizz at Voodoo (Paris, France)

Voodoo · Paris, France·5d ago

Role details

Work type

Hybrid

Employment

Full-Time

Voodoo at a glance

A French mobile-entertainment company that develops and publishes mobile games and consumer apps (BeReal, Wizz) at massive scale.

Voodoo is a French mobile entertainment company that develops and publishes mobile games and consumer apps, and runs the growth, ad-network, and monetization infrastructure that turns their massive playtime into revenue. It works with thousands of external studios and owns apps including BeReal, Wizz, and Blitz.

$812M raised · latest: GBL minority stake (~16%) · €266M · 2021 (valued ~€1.7B) · backed by Goldman Sachs, Tencent, Groupe Bruxelles Lambert (GBL)

Job description

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 8 billion downloads, and over 400 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team

Our consumer apps teams are at the forefront of crafting innovative and engaging apps for daily enjoyment. Our ambition extends beyond gaming to entertain a global audience. Millions of people around the world, especially in the US, download and use the apps we create.

You'll be working on Wizz, a social app specifically designed for teens, boasting over 5 million monthly active users in the US and UK. As a member of a high-performing team of 20, you'll collaborate to further scale and enhance Wizz, fostering a spirit of goodwill and creativity. As Wizz continues its dynamic growth and development, we are seeking an ambitious Product Data Analyst to join.

Role

Conduct thorough analyses of pre and post product changes, defining KPIs and prioritizing initiatives based on expected impact.
Collaborate with cross-functional teams on AB testing, analyzing results, and improving testing frameworks for enhanced product evaluation.
Align performance metrics with strategic goals to define quarterly objectives, ensuring decisions are data-driven and well-informed.

Profile

You are fluent in French & English
You thrive in a fast-paced environment and are able to balance the tradeoff between time-consuming development and rapid results
Bachelor's degree in Computer Science, Statistics, Mathematics, Economics, or a related field; advanced degree preferred.
At least 2 years of proven experience in product analytics, AB testing, and data-driven decision-making; experience doing product analytics for consumer apps is a plus
Proficiency in SQL for data analysis and manipulation; experience with scripting languages such as Python or R is a plus.
Familiarity with a product analysis tool (Mixpanel, Amplitude)
Excellent communication skills with the ability to translate complex data insights into actionable recommendations for stakeholders.
Strategic mindset with the ability to align data analyses with broader business objectives and drive impact through strategic initiatives.

Benefits

Competitive salary upon experience
Swile Lunch voucher
Gymlib (100% borne by Voodoo)
Premium healthcare coverage SideCare, for your family is 100% borne by Voodoo
Wellness activities in our Paris office
Unlimited vacation policy

Why work at Voodoo

Culture: Values include speed, risk-taking, direct feedback, fighting bureaucracy, high standards, ownership, and long-term thinking. Described as fast-paced and focused on learning quickly.
Hiring process: Aimed at completion within 30 days; includes recruiter conversation, case study/skill test, Q&A, and final interview with senior leadership.
Teams: Growth, Engineering & Data, Gaming, Apps, Strategy & Operations, Corporate.
Work environment: Global offices in Paris (HQ), Istanbul, Montreal, Singapore, and Japan. Remote/hybrid policy not explicitly stated, but roles are likely office-based in key hubs.
Notable perks: Opportunity to work on products with billions of users; ownership mindset encouraged; flat hierarchies with direct feedback culture.

About Voodoo

Company Overview

One-liner: Voodoo is a global tech company that entertains the world through iconic mobile apps and games, empowering bold creators to turn their ideas into hits.
Entity Type: Private (minority stakes from Tencent, Goldman Sachs, and Groupe Bruxelles Lambert)
Headquarters: Paris, France
Founded: 2013
Founders: Alexandre Yazdi, Laurent Ritter

Core Business

Primary industry/industries: Mobile gaming, mobile apps, social platforms
Target customers: B2C (mobile consumers worldwide)
Mission or purpose statement: "Entertain the world through iconic apps and games" – Voodoo aims to empower bold creators and deliver engaging mobile experiences.

Products & Services

Mob Control: Hybrid-casual game that grossed nearly $100 million; started as hyper-casual and evolved post-launch.
Block Jam 3D: Block-matching puzzle game; also crossed $100 million in revenue.
BeReal: Photo-sharing social app acquired for €500 million in June 2024; 50 million users globally.
Wizz: Social media platform launched in 2020; 1 million MAU in the US.
Publishing Platform: Voodoo evaluates and publishes games from over 2,000 external studios, providing user acquisition, monetization, and product support.
Other notable titles: Paper.io, Helix Jump, Hole.io, Aquapark.io, Snake vs Block, Baseball Boy.

Market Standing

Valuation/Market Cap: €1.7 billion (as of August 2021, per Groupe Bruxelles Lambert stake)
Key Metric: Annual revenue of $670 million in 2024 (up from $570 million in 2023)
Notable Investors/Partners: Tencent (minority stake, 2020), Goldman Sachs (minority stake), Groupe Bruxelles Lambert (16% stake, 2021)
Growth Signals:
- 8 billion total downloads, 150 million monthly active users
- 20% revenue growth and strong profitability in 2024
- Acquisition of BeReal for €500M to expand into social apps
- Headcount grew from ~750 (2023) to 800+ (2024)
- Opened offices in Singapore, Japan, Istanbul, and Montreal to support global expansion

Competitive Advantages

Data-driven rapid prototyping: Launches nearly one game per week, testing retention and playtime metrics to iterate quickly.
Massive scale and distribution: 8 billion downloads and a network of 2,000+ external studios give Voodoo unmatched reach in mobile gaming.
Successful pivot: Transitioned from hyper-casual to hybrid-casual games and apps, demonstrating adaptability to market changes.
Strong monetization: In-app purchases and advertising revenue; Mob Control and Block Jam each generated nearly $100 million.

Strategic Focus

Diversification beyond hyper-casual: Investing in hybrid-casual games and social apps (BeReal, Wizz) to build resilient revenue streams.
Asia-Pacific expansion: Leveraging Tencent partnership and new offices in Singapore and Japan.
Continued innovation: Maintaining a high-velocity testing culture while scaling the publishing platform to attract more external developers.

Sources