
Senior Director of Insurance Demand at Gen Digital Inc. (United States)
Gen Digital Inc.· United States· $210k–$254k·
Role details
Gen Digital Inc. at a glance
Consumer Cyber Safety and financial-wellness company behind Norton, Avast, LifeLock, and MoneyLion.
Gen Digital is a public consumer Cyber Safety company that sells cybersecurity, online privacy, identity protection, and financial wellness through a portfolio of well-known brands including Norton, Avast, AVG, Avira, LifeLock, CCleaner, ReputationDefender, and MoneyLion. It serves nearly 500 million users across more than 150 countries.
· latest: Public (NASDAQ: GEN); ~$1B MoneyLion acquisition closed April 2025
Job description
About the Role
We are seeking a Senior Director of Insurance Demand for our P&C insurance marketplace, Savvy. This role is integral to cementing Savvy as a best-in-class customer acquisition partner for insurance carriers, agencies, lead exchanges and marketplaces. This person will be responsible for expanding Savvy’s relationships across clicks, call transfers and data leads; and into new lines of business in addition to our core auto insurance offering. They will ensure industry best account management practices with demand partners. And they will support our engineering, data science and analytics teams with best practices that drive performance for demand partners and yield for Savvy. Success in this role requires a deep background in insurance lead generation, a track record of architecting and executing mutually valuable partnerships, and the desire to help grow our business from a strong player into an undisputed industry leader.
What You'll Do
- Relationship Management: Own demand relationships with leading P&C insurance carriers, agencies, lead exchanges and marketplaces
- Increase Breadth and Depth: Manage demand for clicks, call transfers, data leads, including developing direct demand relationships when it’s advantageous to do so
- Foster Account Growth: Help our most strategic demand partners to profitably spend more with us
- Add New Logos: Identify new demand opportunities and determine the business case for onboarding them
- Support New Partner Onboarding: Work with engineering and data teams to scope and onboard new demand partners or products
- Influence Inventory Management: Drawing from experience, work with data science teams to improve positioning of our inventory to demand partners
Qualifications
- 10+ years of relevant experience in insurance lead generation, demand partnerships, or business development
- Deep knowledge of the P&C insurance lead generation industry, including clicks, call transfers, data leads, and the carrier, agency, lead exchange, and marketplace landscape
- Established relationships with the relevant customer acquisition teams at major P&C carriers and lead exchanges
- Experience working at a major lead exchange or insurance marketplace in the United States
- Fluency in the commercial arrangements common in insurance lead generation
- Experience negotiating marquee contracts with major P&C carriers
- Analytically proficient, can rigorously business-case potential partners and deal structures
- Savvy enough with analytical tools like Looker and Tableau to be comfortable self serving basic tasks
Why work at Gen Digital Inc.
- Culture: Emphasizes collaboration, innovation, a giving mindset, and customer obsession. Values include “Think Big. Be Bold.”, “Be Scrappy. Make it Happen.”, and “Play to Win. Together.”
- Work model: Hybrid – choose which days to be in the office with an expectation of three days per week; unlimited paid time off; recognized holidays; parental leave and leaves of absence
- Benefits:
- Employee Stock Purchase Plan (ESPP)
- Performance-based bonuses
- Learning & development (Learn@Gen, mentorship, degree/certification reimbursement, 24/7 eLearning)
- Wellness: virtual fitness, on-site gyms, Employee Assistance Program (EAP) extending to dependents
- Adoption, foster care, fertility, and surrogacy benefits in 15+ countries
- Global recognition program (“Inspire”) and diverse employee communities
- Interview process: Transparent – 15-30 min recruiter chat, 2-3 skill/team interviews (may include a task), then offer. Reflects the company’s collaborative culture.