Hop

Staff/Sr Staff, Automotive MCU Product Marketing (HPC) at Hop (Duesseldorf, Germany)

Hop· Duesseldorf, Germany·

Role details

Work type
Onsite
Employment
Full-Time

Job description

To further strengthen our Automotive Digital Product Marketing Team (Automotive MCU) at our Düsseldorf location we are looking for a pro-active and results-oriented Product Marketing Engineer (f/m/d) to drive the growth of our next Generation Automotive MCU Products. We are open to candidates with 5- 10 years of experience up to staff level.

What you'll do

  • Support of the company's Automotive Microcontrollers
  • Collection, definition, and close follow-up on Global customer requirements
  • Coordination of projects with dedicated major automotive customers
  • Work with internal marketing teams and design section to define and follow-up on roadmaps for Renesas microcontroller products
  • Work with internal 1st and 2nd level support teams for the company's products
  • Work with internal sales teams to support customer promotion strategy and execution
  • Coordination and effective information exchange with the company's location in Japan
  • Reporting of performance indicators (KPI) to upper management
  • Develop and drive market introduction plan (e.g., lead customers, lead market segment/application, etc.) worldwide
  • Ensure availability and drive responsible departments for the complete “product package (documentation, starter kits, flyer, software) for market introduction including training of the sales force for assigned products
  • Produce public marketing materials such as whitepapers, press releases, webinars, etc.

Qualifications

  • Graduate in electronic engineering
  • 5-10 years of experience in relevant product marketing in semiconductor industry
  • Experience in the automotive market, good understanding of Carmakers and Tier 1 requirements
  • Comprehensive knowledge of embedded Microcontrollers and Eco-systems
  • Proven track record of Product definition and requirement management
  • Good understanding of relevant marketing concepts (Go-To-Market plans) and customer expectations
  • Strong communication skills, team-oriented and ability to work in a multicultural and agile environment
  • Fluent in English (written and spoken) and German (preferable)
  • Work with software IT infrastructure and standard PC tools (MS-Office)

Ideal Experience

  • Automotive system design, E/E architecture, Artificial Intelligence
  • Customer negotiations
  • Handling of complex technical RFQ’s in collaboration with key customers
  • MCU architecture / Networking
  • Functional Safety / Security
  • Embedded Software

Why work at Hop

  • Culture: Rated 4.2/5.0 on employer reviews (Culture: 4.3, Career: 4.3, Compensation: 3.8). Described as “zestful,” encouraging bold initiatives and diversity.
  • Work Mode: Hybrid workspace – employees engage in a combination of remote and on-site work.
  • Notable Perks: Focus on professional growth; access to top mentors and training on ethics, work culture, and self-mastery.
  • Engineering Culture: Emphasis on using AI tools to enhance recruitment, with a tech-forward approach and a small, distributed team (16 people across 6 countries).

Application questions