Wanna Talk? Apply Here! at Iris North America (New York, NY)

Iris North America· New York, NY·2d ago

Job description

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Culture: Tagline "Participate or Perish" suggests a hands-on, collaborative, and high-energy environment.
Work model: Hybrid/office presence in Atlanta, Boston, New York, and Toronto.
Team composition: Mix of marketing, consulting, design, and tech roles; flat hierarchy with senior talent.
Tech stack: Modern tools include SQL, Python, Azure SQL, Braze, HubSpot, Salesforce, Tableau, and Segment – appealing for engineers and data practitioners.
Growth trajectory: Rapidly growing headcount (216% YoY) offers opportunities for advancement and impact in a scaling agency.

One-liner: Iris North America is a full-service marketing and advertising agency focused on driving participation from brand to demand.
Entity Type: Private (regional arm of Iris Worldwide, a global agency network)
Headquarters: New York, New York, United States
Founded: 1999
Founders: Not publicly listed

Primary industry: Advertising Services / Marketing Agency
Target customers: B2B and B2C; enterprise and mid-market consumer brands (e.g., PayPal, Delta, IHG)
Mission statement: "Driving Participation from Brand to Demand since 1999"

Brand Strategy & CX Strategy: Commercial, brand, and customer experience consulting.
Integrated Creative: Campaign development for multi-channel advertising.
PR, Social & Influencer: Public relations, social media management, and influencer marketing.
Partnerships & Experiential: Sponsorships, event marketing, and experiential activations.
CRO, Pricing, Data & Analytics: Conversion rate optimization, pricing strategy, data-driven insights, and analytics (Iris Pricing Solutions).
Performance Marketing: Paid media, programmatic, and performance-driven campaigns.
Technology & Applied AI: Backend development, .NET, AI integration, and data platform engineering.

Valuation/Market Cap: Not publicly available (private company)
Key Metric: Approximately 65–80 employees (linkedin reports 65 with +216% YoY growth; bebee lists 80); no public revenue figures.
Notable Investors/Partners: No external investors disclosed. Key clients include PayPal, Delta Air Lines, and IHG Hotels & Resorts.
Growth Signals: 216% year-over-year headcount growth; active hiring for senior technical roles (Senior .NET Developer) and agency account positions; expansion of AI and data analytics capabilities.

Full-service integration: Offers brand strategy, creative, PR, social, pricing, data, and performance marketing under one roof.
Pricing & analytics specialization: Iris Pricing Solutions provides deep expertise in pricing research and strategy (e.g., pricing consultants, analytics).
Proven client roster: Long-standing relationships with major consumer brands, demonstrating trust and repeat business.
Global network reach: Part of Iris Worldwide, providing access to international resources while maintaining North American focus.

AI & Technology: Recently appointed a Director of Technology & Applied AI, signaling investment in AI-powered marketing and backend development.
Data-driven performance: Emphasis on CRO, pricing, and analytics to deliver measurable results.
Talent expansion: Active hiring across all departments (account management, creative, strategy, technology) to support growth.

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