Personal Brand Lead at Humanoid (London, United Kingdom)
Humanoid· London, United Kingdom·
Role details
Humanoid at a glance
Humanoid builds commercially scalable, safe humanoid robots to automate labor-intensive industrial tasks in warehousing, logistics, and manufacturing.
Designs and builds general-purpose humanoid robots (the HMND 01 platform) that automate physical industrial tasks like goods handling, picking and packing, and kitting, orchestrated by an in-house AI fleet framework called KinetIQ.
Approximately $30M self-funded by founder Artem Sokolov; a ~$200M Series A was in talks as of early 2026 (not closed) raised · latest: Series A (in talks, ~$200M, no valuation set) as of February 2026 · backed by Artem Sokolov (founder, sole shareholder)
Job description
Here at Humanoid, we believe in a future where robots amplify human potential. That’s why we’ve set out on a mission to build the world’s most capable, commercially-scalable, and safe humanoid robots. We’re bringing that mission to life with HMND‑01 Alpha - our rapidly developed humanoid platform now running in real industrial pilots - and we’re growing the team to take it even further.
About The Role
We're hiring a Personal Brand Lead for our Marketing team based in London.
What You’ll Do:
- Develop and execute a comprehensive personal brand strategy for the founder;
- Build and maintain strong relationships with media, journalists, and influencers;
- Secure interviews, features, and bylined articles in relevant media outlets;
- Oversee creation of content such as articles, social media posts, speeches, and thought leadership materials;
- Identify and arrange speaking opportunities at conferences, forums, and industry events;
- Prepare the founder for public appearances and media interactions;
- Monitor and manage the founder’s public image and reputation;
- Lead social media strategy and ensure consistent, authentic messaging across platforms;
- Track performance metrics and adjust brand development strategies based on insights
What We're Looking For:
- More than 5 years of relevant experience in managing the personal brand of a high-net-worth individual and/or public figure (e.g., personal brand manager, celebrity producer, agent, press officer, PR lead, or similar).
- Extensive network of Tier-1 and Tier-2 media contacts, event organizers, and bloggers (investor connections are a plus) across the tech, AI, and robotics sectors in the USA, UK, and Europe.
- Excellent interpersonal skills.
- Ability to perform well under pressure and tight deadlines.
What We Offer
- Competitive equity: stock options with meaningful upside as we scale.
- 30+ paid days off, including 23 days of annual leave, all UK bank holidays, and additional company closure days (including Christmas–New Year shutdown).
- Private healthcare, including virtual and in-person care.
- Pension scheme with 8% total contribution (5% employee, 3% employer) on full earnings.
- Free daily breakfast, catered lunch, and snacks in-office.
- Work at the frontier - collaborate daily with world-class engineers, researchers, and product experts building the next generation of AI and humanoid robotics.
- Real ownership - direct access to founding leadership, meaningful input on product direction, and the ability to drive key initiatives from day one.
Why work at Humanoid
- High-growth environment: Company grew headcount by 139% in a single year, indicating rapid scaling and opportunity for career advancement. 65+ open roles suggest strong hiring momentum.
- Talent from top robotics firms: Team includes alumni from Boston Dynamics, Sanctuary AI, Dyson, Ocado Technology, Arrival, Wayve, and others — offering a deep learning and collaboration environment.
- Technical focus: Engineering and technical roles represent 38% of the workforce, with senior-level hires at 23% of the team. The company emphasizes hardware, AI, machine learning, and control systems.
- Mission-driven: Clear purpose to automate undesirable, unsafe, and repetitive work — appealing to candidates who want to make a tangible societal impact.
- Global presence: Offices in London (HQ), Cambridge (USA), and Burnaby (Canada), plus operations in 16 countries — offering potential for international mobility and remote collaboration.
- Innovation culture: Described as a place where engineers and researchers “move from demo to deployment” and “not just in the lab.” The CTO emphasizes building systems that perform in the real world from day one.
- Office/Hybrid policy: Not explicitly stated, but the company has physical offices in three countries and a distributed team across 16 nations — likely supports hybrid/remote with in-office collaboration for engineering roles.